I-HOP changes name to I-HOB Monday
SPRINGFIELD, Ill. (WICS) —
I-HOP is now I-HOB!
The restaurant has temporarily been re-named as the International House of Burgers.
The restaurant said the name change is only a temporary marketing campaign.
I-HOP wants to be known as a place for lunch and dinner too - not just breakfast and brunch.
"We have chosen to revamp our burger line," said IHOB general manager Jennifer Vanspsankern. "We have come out with out steak burgers and we are excited about the business that will bring in for us."
The restaurant chain has been in the breakfast business for over 60 years.